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Businesses need cost-effective ways to advertise what they offer to their target market. Vehicle wraps are among these solutions by transforming any vehicle into a mobile billboard that advertises around the clock wherever it goes. And, these create a cohesive and professional look that inspires trust among potential customers.
Here are the different benefits of vehicle wraps that have helped the businesses #201WRAP has worked with in Jacksonville, FL, and St. Augustine, FL.
1. Enhanced Brand Visibility
Vehicle wraps transform company vehicles into mobile billboards for the business.
Unlike stationary advertisements, wrapped vehicles move through various locations, showcasing your brand to a diverse target audience and grabbing people’s attention with their vibrant and professional design. It advertises your brand at all times, whether your vehicles are moving or parked. Because of this, a single wrapped vehicle can generate tens of thousands of impressions daily.
Several businesses have experienced success using vinyl car wraps to enhance their brand visibility. From small family businesses to large corporations, vinyl wraps can spread awareness about their brand, products or services, and offers to a wide audience.
2. More Affordable Advertising
Vehicle wraps are more affordable than most traditional advertising methods.
Traditional billboards can cost anywhere from $1,500 to $4,000 per month, while a 30-second TV commercial can run up to $10,000 for a single airing during prime time. On the other hand, vinyl car wraps only cost a one-time investment that typically ranges from $2,500 to $5,000, depending on the size of your vehicle and the complexity of your vehicle wrap’s design.
Your one-time investment in vinyl wraps can benefit your business for 3 to 7 years, advertising your business wherever your vehicles go. This translates to a high return on investment. And, unlike radio, TV, the internet, and social media ads, vehicle wraps do not interrupt the activities of your potential customers, which makes them more open to the message you are trying to communicate.
3. Professional and Consistent Branding
If you want to build brand recognition and trust among your target market, your company vehicles must have a cohesive and professional appearance.
Vehicle wraps make this possible, with the same custom design applied to all your cars. The uniformity of your vehicles gives your business a more professional image among your target market and is more likely to draw attention and inspire trust from them. And, with the same logo, tagline, vibrant images, information, and contact details on them, your vehicle conveys the same message to anyone that sees it.
4. Protection for Your Vehicles
Vinyl car wraps provide a extra layer of protection on your vehicle that shields its original paint finish from everyday hazards.
These include harmful UV rays that cause paint to fade over time, debris that scratches the finish, and chemicals from bird droppings and rain that ruin the car’s surface. As a result, wrapped vehicles are more likely to have a higher value and attract more buyers upon resale.
5. Flexibility and Customization
Vehicle wraps can be customized with a design that matches your business’ branding elements and the message you want to convey to your potential customers.
There are endless possibilities for the design, from full wraps that cover the entire vehicle to partial wraps that only cover specific areas. You can also choose from a wide range of colors and finishes for the base material of your custom wrap.
Moreover, custom vehicle wraps can be installed and removed without any damage to your vehicle and with only a few hours of work. This makes it easy to change your existing vehicle wrap design to promote special offers, new products, or holiday themes. And, with partial changes possible, it is possible to only alter the relevant parts of the design, allowing you to save time and money.
6. 24/7 Advertising
Vinyl car wraps give your business’ vehicles the capability of 24/7 advertising to a wide audience.
It promotes your brand wherever it goes, regardless of the time or day. And, whether it's in an urban or rural setting, vehicle wraps can grab your target audience's attention, leave a lasting impression on them, reinforce brand recognition and recall, and promote your products or services in the area.
7. Easier Maintenance
Vehicle wraps only require regular handwashing with water, mild detergent, and a soft, non-abrasive cloth or sponge.
And, to ensure their longevity, the vehicle should be stored in a covered area, and any signs of premature lifting or peeling should be addressed immediately.
Of course, you don’t have to do these yourself since our vehicle wrapping installers at #201WRAP offer vinyl wrap maintenance and repair services for your convenience.
8. Effective for Both Small and Large Businesses
Vinyl wraps are an incredibly versatile tool that can boost the marketing efforts of businesses of all sizes.
Whether you’re a large corporation with a fleet of vehicles or a small business with just one, wraps can transform your vehicles into effective mobile billboards. And, with only an initial investment as a requirement, even startups will have no problems using car wraps to promote what they offer and spread awareness about their brand.
Invest in Vehicle Wraps with #201WRAP
Ready to attract more customers, make your brand known, and reap the other benefits of vehicle wraps?
Contact #201WRAP today and let our expert team in Jacksonville, FL, and St. Augustine, FL, take care of everything, including graphic design, large-format printing, and vehicle wrap installation, cleaning, and repair. And, with our high-quality wraps, our design team and certified vinyl wrap installers ensure you get an effective and durable result from your investment.
Contact us for a free consultation for your business’ custom vinyl wrap!
